Kurt Angle Announces Jason Jordan of American Alpha Is His Son
The big reveal, that Angle had an illegitimate son who turned out to be a WWE superstar, continued a recent trend of WWE’s creative team booking angles straight out of the soap operas. Alicia Fox’s on-and-off relationship with Noam Dar on 205 Live, the cliffhanger of who was attacking Enzo Amore and Big Cass and the recent drama between The Miz and Maryse serve as prime examples of WWE going full-blown melodramatic with a number of its recent storylines.
Angle being revealed as Jordan’s storyline father is just another case of WWE utilizing sensational storylines to increase interest and add intrigue to a show characterized by what can often be run-of-the-mill booking, where one superstar feuds with another without any real motivation behind it. But WWE has turned up the volume on its programming over the last few months, increasing the amount of over-the-top storylines and, well, sheer ridiculousness.
And guess what? It appears to be working.
Take, for example, the “Who attacked Enzo and Cass?” storyline that had quite the obvious ending of Cass being outed as the attacker but still managed to pull in huge numbers for WWE. According to WrestlingNewsWorld.com, the June 20th edition of Raw, “which was headlined by a segment involving Kurt Angle, Corey Graves, Enzo Amore, and Big Cass, drew 3,102,000 viewers. This is up 22% from last week’s show, and breaks the 7-week streak of averaging under 3 million.” That segment also generated a whopping 3.5 million views on YouTube.
Eric Bischoff once wrote a book called Controversy Creates Cash. And it appears that, at the very least, controversy creates interest in the world of pro wrestling.
Consider that the very same episode of Raw highlighted by Enzo’s big heel turn also featured Roman Reigns’ SummerSlam announcement, yet another angle built around the mystery of Reigns’ message and the anticipation that it would lead to the return of Braun Strowman. The rivalry between Strowman vs. Reigns has, of course, been a true throwback to feuds from the Attitude Era, an intense battle highlighted by 1990s-esque scene of ambulances being tipped over by a monstrous heel and crashed by a polarizing babyface.
These are the type of storylines that made Raw such a viewership hit in the late 1990s, and WWE seems to be reverting back to Bischoff’s old adage that controversy indeed creates cash, which is something that the Angle/Jordan relationship may ultimately do.
The idea of pushing these controversial angles hasn’t been exclusive to Raw, either. SmackDown recently built its programming around the drama surrounding a man, James Ellsworth, “winning” the first-ever women’s Money in the Bank match for Carmella at the Money in the Bank pay-per-view, and WWE slyly parlayed the storyline into a debate about whether or not it is still stuck in its old ways of portraying its women as inferior to the men.
That resulted in the post-Money in the Bank edition of SmackDown increasing by more than 500,000 viewers from the previous episode, a whopping 25% increase. With vocal fan backlash to Carmella’s victory still going strong a week later, the second-ever women’s Money in the Bank match resulted in yet another viewership increase for the blue brand just two weeks after the show had hit a 2017 viewership low.
Now comes news on Raw that Jordan is Angle’s son, and though some fans will call it ridiculous, recent evidence suggest that fans are interested in these storylines, no matter how absurd they may seem, and that Jordan will benefit from it considerably with the biggest spotlight of his career. After all, search interest in Angle, Enzo, Cass and Carmella has increased substantially as their recently storylines have peaked, indicating that WWE has hit yet another homerun with Angle’s illegitimate child.
On the surface? Yes, it’s all a tad goofy, if not downright wacky. But it seems that’s what WWE fans want, and the latest bizarre storyline, this time focusing on Angle, should continue to prove that.
Though Jordan has had most of his success as a tag team performer, he is widely considered to be someone with huge potential to be a top star, given the right booking. Now, he finds himself as the person who benefits most from a long-running dramatic storyline centering around a WWE Hall of Famer, which is a massive upgrade from being an afterthought on SmackDown.
In other words, it’s a good day to be Jason Jordan.